More Twitter Design Changes?

30 April, 2015    |    Social Media    |    Traff1k D1g1tal

We know Twitter has recently changed it’s look, but we still believe there are more changes planned – it could be 'goodbye, Twitter feed' and more 'hello, timeline'...

The unmistakeable look of Twitter is to become a thing of the past, with some new peaks being published yesterday on Mashable. Don’t fear, you are not looking at a mashup of your Facebook and Google+ profiles. The new look also seems to be giving greater focus to images and video in a more horizontal layout of 'boxes' of content,  similar to those popularised by Google+ or Pinterest. 

Why the Changes ? - along with greater focus on mobile users, this seems to signal the convergence towards a more 'unified' look across social media platforms where the lines are starting to blur. The 'box' format will not only ensure images are more visible, but also video content, so that we can all watch those Twitter Vines more easily.

And clearly it would generate greater ad revenue for Twitter. The existing layout only allows for revenue to be generated from promoted tweets, trends and accounts, whereas a more visual design would support greater advertising opportunities for the network. 

It means another change in all the image templates to ensure that profiles and headers are not skewed or cropped. The recommended header photo size in test is 1500 x 500 pixels, wider but shallower than current.

As with all of these things, Twitter is only testing this to a small user group, so it may be a while until more of us are exposed to the changes. And given that it is such a departure from the old look, time is probably a good thing before the inevitable upset amongst the Twittersphere.