Mink Pink

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  • Client

    Mink Pink

  • Industry

    Retail

  • Date

    2017 - Current

  • Location

    Australia

MINKPINK is one of the eight fun, affordable and a little bit quirky brands at the very nucleus of the House of Quirky empire. While all of HOQ’s brands have very different personalities, three things unite them always: bold design, imaginative details and affordability. 
Wild, playful, and irreverent – the MINKPINK girl fizzes with sassy personality. MINKPINK is big on socials, a hit with celebs, well known for its crazy prints and trend-driven designs. For the MINKPINK shopper, fashion isn't meant to be serious. Shopping and getting dressed are supposed to be fun and thanks to the brand’s bunch of slightly nutty, but brilliant designers with big personalities, crazy talent and a reputation for being ridiculously imaginative, MINKPINK gives you that little bit inspiration that will get yourself noticed.

 

Getting yourself noticed is also what the internet savvy team at Traff1k D1g1tal have a big reputation for. MINKPINK approached us for imaginative ways to capture the growing digital demand for considered, well-designed clothing that can still provide inspiring solutions to the pesky price problem. Our results punch far above their weight, mirroring the MINKPINK unspoken credo that talent always shines through and passion will get you there.

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